You will find that most people are willing to give you a second opportunity if you act professionally and quickly. Commence by thanking your customer for alerting you to the problem and explaining that their input will help improve the overall customer experience. After acknowledging the error, offer an apology. Be sure to reiterate any positive remarks made by your customer.

When it comes to buying decisions, customer reviews are crucial. Harvard Business School states that increasing your Yelp star rating by one point could generate an increase of 5 to 9 percent in revenue. In addition, Google Search local rankings are dandy company influenced by customer reviews up to 11 percent. This means that the higher your Google My Business brand reputation, the better it will look.

Your online traffic should grow at the same rate as your brand’s reputation. Your website traffic and store visits will increase as more customers trust you. The Financial bottom line is the best way to measure brand reputation, experience with customers, and loyalty. Your brand management strategy should be re-evaluated if you’re not seeing growth in your sales or revenue.

As we have discussed, one of the key steps in online reputation management is to listen to what customers are saying about your brand. Listening to your brand is important. Below are the most popular channels that your customers will likely mention your name. Yelp receives millions of reviews from customers, and they have likely shared feedback about your business on the platform. It’s important to listen to and respond to comments on Yelp to build a positive profile. This will attract new potential customers.

You need a reputation management tool to stay on top of your customers’ reviews. Broadly’s automated social media tracking software allows you to monitor mentions of the brand name in key channels. We work with local businesses to enhance their reputation both online and offline.

Do you want to know how Broadly helps with workflows for review creation and automation, media monitoring across channels, and social listening? The Internet is a great source of knowledge. Google is their first stop for anything, whether it’s to do, buy or learn. People use search engines for offline activities, such as watching an advertisement or opening magazines. They will also be influenced by what they read online. Online reputation control is the digital narrative that influences your real perceptions.

Google users rarely go beyond page one. Consequently, high-profile brands and individuals get only 10 search results that tell their stories. This is a major challenge because there are thousands upon thousands of articles on you that could be biased and misleading.

Manage your online reputation to ensure that it is positive and accurate. How does online reputation management work and what exactly is it?